news service design project
Where: DR (2019)
My role:
User research and testing
Stakeholder involvement
Concept
The Project
Most from the project is confidential, but the overall purpose was to examine how users used our news products across dr.dk and their experience from it. Since I can’t really show anything final from the project here is some documentation from the research and concept phase.
Research findings from both interviews with users and interviews with journalists and internal stakeholders.
Together with the product owner we created an overview of all DRs digital news products highlighting how complex the eco system is.
Based on internal, external and competitor research we condensed the material into five overall themes that should function as strategic directions for further concept development.
The five themes were elaborated in a report to communicate the different opportunities to internal stakeholders.
Sketches from the internal workshop.
Created an internal idea workshop with designers across DR.dk, DR Lyd and DRTV making sure that the whole user journey was represented in new concepts.